The Business of Building Young Entrepreneurs

Developing a Winning Brand: Reflections on Poketti's ICON HONOR for Branding

We had a wonderful start to our summer. On July 9, Poketti received the honor for Branding at AmericasMart Atlanta's ICON HONORS, an annual event that celebrates innovation in the gift industry. It was a world-class event with 900 people in attendance, and an experience Poketti's young entrepreneurs will never forget.

It started one day in April when I received an email from AmericasMart Atlanta, calling for entries for the 6th annual ICON HONORS. AmericasMart Atlanta is a thriving mecca for the gift and home industry, with three enormous buildings housing both permanent and temporary showrooms. It's also host...

Read the article →

How to convince your parents to buy you a Poketti Plushie!

Summer for Sydney and Toni, co-founders of Poketti, means getting some creative work done for their company. They especially love fulfilling orders, and we just haven't had enough of those lately to keep them satisfied. So, we put Poketti on sale (just $12.99 for a limited time!), and made this video for all the kids out there whose parents need a little "convincing." Beware parents, it always seems to work on me!

Enjoy! And please tell your friends about our business -- the girls put some love in every box!

-Kris (loving mom, terrible actor)

</div> <p class="link--action"><a href="/blogs/news/34373829-how-to-convince-your-parents-to-buy-you-a-poketti-plushie">Read the article →</a></p> <hr class="hr--clear"> <h2><a href="/blogs/news/16680504-our-kickstarter-experience-a-retrospective-on-30-days-of-stress">Our Kickstarter Experience: A Retrospective on 30 Days of Stress</a></h2> <div class="rte rte--indented-images"> <p><meta charset="utf-8"> <p><span style="color: #666666;"><em>We've had quite a few people ask us about crowd-funding with Kickstarter, so I thought I'd share a bit about our experience...the ups, and the downs, and some tips if you're considering crowd-funding.</em></span></p> <meta charset="utf-8"> <p><strong>Last summer, Kickstarter took over our lives.</strong></p> <p><span>After Sydney convinced us to start Poketti, I looked into options on getting it done. I learned early on that "plush" is no longer made in America, at least at larger volumes, and it's one of those industries that isn't coming back. Our small family project quickly turned into something much, much bigger. So, like many...</p> </div> <p class="link--action"><a href="/blogs/news/16680504-our-kickstarter-experience-a-retrospective-on-30-days-of-stress">Read the article →</a></p> </div> </main> <div id="shopify-section-footer" class="shopify-section footer-section"><footer class="site-footer" role="contentinfo"> <ul class="list--inline site-footer__linklist"> <li class="h4"><a href="/collections/frontpage">Shop</a></li> <li class="h4"><a href="/search">Search</a></li> <li class="h4"><a href="/pages/about-us">Story</a></li> <li class="h4"><a href="/pages/contact-us">Contact Us</a></li> </ul> <div class="grid text-center large-up--grid--table"> <div class="grid__item large-up--one-quarter text-center"> <ul class="list--inline social-icons social-icons--footer"> <li> <a href="https://www.twitter.com/pokettiplushies" title="Poketti on Twitter"> <span class="icon icon-twitter" aria-hidden="true"></span> <span class="visually-hidden">Twitter</span> </a> </li> <li> <a href="https://www.facebook.com/poketti" title="Poketti on Facebook"> <span class="icon icon-facebook" aria-hidden="true"></span> <span class="visually-hidden">Facebook</span> </a> </li> <li> <a href="https://www.pinterest.com/poketti" title="Poketti on Pinterest"> <span class="icon icon-pinterest" aria-hidden="true"></span> <span class="visually-hidden">Pinterest</span> </a> </li> <li> <a href="https://plus.google.com/+poketti" rel="publisher" title="Poketti on Google Plus"> <span class="icon icon-google_plus" aria-hidden="true"></span> <span class="visually-hidden">Google Plus</span> </a> </li> <li> <a href="https://www.instagram.com/poketti" title="Poketti on Instagram"> <span class="icon icon-instagram" aria-hidden="true"></span> <span class="visually-hidden">Instagram</span> </a> </li> <li> <a href="http://poketti.tumblr.com" title="Poketti on Tumblr"> <span class="icon icon-tumblr" aria-hidden="true"></span> <span class="visually-hidden">Tumblr</span> </a> </li> <li> <a href="https://www.youtube.com/pokettiplushies" title="Poketti on YouTube"> <span class="icon icon-youtube" aria-hidden="true"></span> <span class="visually-hidden">YouTube</span> </a> </li> </ul> </div> <div class="grid__item large-up--one-half"> <span class="site-footer__copyright">© 2024, <a href="/">Poketti</a>. <a target="_blank" rel="nofollow" href="https://www.shopify.com/pos?utm_campaign=poweredby&utm_medium=shopify&utm_source=onlinestore">POS</a> and <a target="_blank" rel="nofollow" href="https://www.shopify.com?utm_campaign=poweredby&utm_medium=shopify&utm_source=onlinestore">Ecommerce by Shopify</a></span> </div> <div class="grid__item large-up--one-quarter text-center"> <ul class="list--inline payment-icons payment-icons--footer"> <li> <span class="icon icon-american_express" aria-hidden="true"></span> <span class="icon__fallback-text">american express</span> </li> <li> <span class="icon icon-apple_pay" aria-hidden="true"></span> <span class="icon__fallback-text">apple pay</span> </li> <li> <span class="icon icon-diners_club" aria-hidden="true"></span> <span class="icon__fallback-text">diners club</span> </li> <li> <span class="icon icon-discover" aria-hidden="true"></span> <span class="icon__fallback-text">discover</span> </li> <li> <span class="icon icon-master" aria-hidden="true"></span> <span class="icon__fallback-text">master</span> </li> <li> <span class="icon icon-paypal" aria-hidden="true"></span> <span class="icon__fallback-text">paypal</span> </li> <li> <span class="icon icon-visa" aria-hidden="true"></span> <span class="icon__fallback-text">visa</span> </li> </ul> </div> </div> </footer> </div> </div> <script id="CartTemplate" type="text/template"> <form action="/cart" method="post" novalidate class="cart ajaxcart"> <div class="ajaxcart__inner ajaxcart__inner--has-fixed-footer"> {{#items}} <div class="ajaxcart__row"> <div class="ajaxcart__product" data-line="{{line}}"> <div class="grid grid--half-gutters"> <div class="grid__item one-quarter"> <a href="{{url}}" class="ajaxcart__product-image"><img src="{{img}}" alt="{{name}}"></a> </div> <div class="grid__item three-quarters"> <div class="ajaxcart__product-name-wrapper"> <a href="{{url}}" class="ajaxcart__product-name h4">{{name}}</a> {{#if variation}} <span class="ajaxcart__product-meta">{{variation}}</span> {{/if}} {{#properties}} {{#each this}} {{#if this}} <span class="ajaxcart__product-meta">{{@key}}: {{this}}</span> {{/if}} {{/each}} {{/properties}} </div> <div class="grid grid--table"> <div class="grid__item one-half"> <div class="ajaxcart__qty"> <button type="button" class="ajaxcart__qty-adjust ajaxcart__qty--minus" data-id="{{key}}" data-qty="{{itemMinus}}" data-line="{{line}}" aria-label="Reduce item quantity by one"> <span class="icon icon-minus" aria-hidden="true"></span> <span class="icon__fallback-text" aria-hidden="true">−</span> </button> <input type="text" name="updates[]" class="ajaxcart__qty-num" value="{{itemQty}}" min="0" data-id="{{key}}" data-line="{{line}}" aria-label="quantity" pattern="[0-9]*"> <button type="button" class="ajaxcart__qty-adjust ajaxcart__qty--plus" data-id="{{key}}" data-line="{{line}}" data-qty="{{itemAdd}}" aria-label="Increase item quantity by one"> <span class="icon icon-plus" aria-hidden="true"></span> <span class="icon__fallback-text" aria-hidden="true">+</span> </button> </div> </div> <div class="grid__item one-half text-right"> {{#if discountsApplied}} <small class="ajaxcart-item__price-strikethrough"><s>{{{originalLinePrice}}}</s></small> <br><span>{{{linePrice}}}</span> {{else}} <span>{{{linePrice}}}</span> {{/if}} </div> </div> {{#if discountsApplied}} <div class="grid grid--table"> <div class="grid__item text-right"> {{#each discounts}} <small class="ajaxcart-item__discount">{{ this.title }}</small><br> {{/each}} </div> </div> {{/if}} </div> </div> </div> </div> {{/items}} </div> <div class="ajaxcart__footer ajaxcart__footer--fixed"> <div class="ajaxcart__subtotal"> <div class="grid grid--table"> <div class="grid__item two-thirds"> <span class="ajaxcart__subtotal-title h3">Subtotal</span> </div> <div class="grid__item one-third text-right"> <span>{{{totalPrice}}}</span> </div> </div> {{#if totalCartDiscountApplied}} <p class="ajaxcart__savings text-center"><em>{{{totalCartDiscount}}}</em></p> {{/if}} </div> <p class="text-center ajaxcart__note txt--minor">Shipping and taxes calculated at checkout</p> <button type="submit" class="btn btn--full cart__checkout" name="checkout"> Check out </button> </div> </form> </script> <script id="JsQty" type="text/template"> <div class="js-qty"> <button type="button" class="js-qty__adjust js-qty__adjust--minus" data-id="{{key}}" data-qty="{{itemMinus}}" aria-label="Reduce item quantity by one"> <span class="icon icon-minus" aria-hidden="true"></span> <span class="icon__fallback-text" aria-hidden="true">−</span> </button> <input type="text" class="js-qty__num" value="{{itemQty}}" min="1" data-id="{{key}}" aria-label="quantity" pattern="[0-9]*" name="{{inputName}}" id="{{inputId}}"> <button type="button" class="js-qty__adjust js-qty__adjust--plus" data-id="{{key}}" data-qty="{{itemAdd}}" aria-label="Increase item quantity by one"> <span class="icon icon-plus" aria-hidden="true"></span> <span class="icon__fallback-text" aria-hidden="true">+</span> </button> </div> </script> </body> </html>